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About us Relevant advertising powers the digital world. And we help power relevant advertising. Learn more
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Our platform The leading independent DSP built for data-driven marketers. Learn more
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About us Relevant advertising powers the digital world. And we help power relevant advertising.

Learn more

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Our platform The leading independent DSP built for data-driven marketers.

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CTV / OTT
Digital out-of-home
Display
Mobile
Native
Video

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Best practices, how-to guides, insights, and inspiration for ad pros

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Showing 136-144 of 465 Results

India Omnichannel Report Cover - The Trade Desk Intelligence

Insights Omnichannel

The Omnichannel Report: India

Blue graphics representing generational media habits and their devices

Insights Omnichannel

Digital divides: How to map your marketing strategy to generational media habits

Candid image of a trader smiling at the camera while sitting at his desk with his laptop open. A banner on screen reads “Trader Tips."

Resources Our platform

Use the forecast snapshot to help you set bid ranges

Candid image of a trader smiling at the camera while sitting at her desk with her laptop open. A banner on screen reads “Trader Tips."

Resources Our platform

Use bulk editing when scaling campaigns across geographies

Green animation to represent Open Sincera - The Trade Desk

Resources Our platform

OpenSincera: Optimize your ad strategies with transparent supply chain-level data

The Trade Desk Intelligence - SEA Omnichannel Report cover

Insights Omnichannel

The Omnichannel Report: Southeast Asia

Jaime Nash - The Trade Desk - Resource Desk, Activating first-party data video

Resources Identity

How to maximize the value of first-party data with Galileo

Illustration showing an economic line graph inside a TV. A megaphone sits in the center of the TV screen, lighting up the screen like a lighthouse.

Resources Our platform

A guide to marketing with confidence in uncertain times

Case Studies Retail Media

Retail data case study: ZURU and Goodlands’ Walmart DSP success

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Browse our videos and webinars

View transcript

Hear from ad pros on how to level up your marketing tactics

Unlock item-level insights with Product Catalog
How retailers can unlock the value of item-level data with Product Catalog
Behind the research: The premium payoff
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
Learn how Danone Actimel boosted full-funnel metrics
How to maximize the value of first-party data with Galileo
See how global digital media publisher, Valnet, increased their revenue
Your 3‑step guide to implementing impactful omnichannel campaigns
How to optimize your AI marketing
Research finds omnichannel campaigns outperform multichannel on every metric measured
EUID: Enabling personalization and relevance in advertising
Unlock better campaign performance with the Decision Power and Relevance metrics
Pepsi rebrand drives 4.6M incremental reach among Gen Z

Artificial Intelligence

Instant Intelligence: 95% of consumers verify AI-generated search results

As AI search adoption accelerates, new research from The Trade Desk Intelligence and PA Consulting shows that consumers still rely on the open internet to validate information and make purchase decisions.

Learn more