The Resource Desk | The Trade Desk

The Resource Desk

Best practices, how-to guides, insights, and inspiration for ad pros

Featured Omnichannel

The Omnichannel Report: India

Discover how connecting your omnichannel advertising campaigns in India delivers better performance for brands — and a better experience for customers.

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Resource Desk - India Omnichannel Report

The latest

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Resources Retail

Beyond ROAS: Unlocking the full power of retail data

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Insights Omnichannel

Digital divides: How to map your marketing strategy to generational media habits

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Resources Our platform

Use the forecast snapshot to help you set bid ranges

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Resources Our platform

Use bulk editing when scaling campaigns across geographies

The Trade Desk Intelligence - SEA Omnichannel Report cover

Insights Omnichannel

The Omnichannel Report: Southeast Asia

Jaime Nash - The Trade Desk - Resource Desk, Activating first-party data video

Resources Identity

How to maximize the value of first-party data with Galileo

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Resources Our platform

A guide to marketing with confidence in uncertain times

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Case Studies Retail

Retail data case study: ZURU and Goodlands’ Walmart DSP success

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Resources Our platform

Meet the Kokai tools designed to save you time

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Hear from ad pros on how to level up your marketing tactics

INSTANT INTELLIGENCE

The back-to-school shopping rush is already underway

New consumer research shows that the majority of parents and college students begin shopping well before the traditional end-of-summer rush.

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The Trade Desk Intelligence - Back to school - Data vis

The Trade Desk Intelligence - Back to school - Data vis

Get to know the Kokai platform update

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Get certified in programmatic with our online education platform.

Whether you’re a media planner, buyer, trader, or CMO, Edge Academy has all you need to get up to speed and stay ahead.