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About us Relevant advertising powers the digital world. And we help power relevant advertising. Learn more
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About us Relevant advertising powers the digital world. And we help power relevant advertising.

Learn more

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Our platform The leading independent DSP built for data-driven marketers.

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CTV / OTT
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Display
Mobile
Native
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Showing 163-171 of 466 Results

Case Studies Connected TV

Hyatt boosts average booking rate by 335% with CTV live sports

Sky Germany x The Trade Desk - Case Study Blue Graphic

Case Studies Our platform

Sky Deutschland activates first-party data in Kokai to improve audience relevance by 7x

Case Studies Publishers

Freestar sees 3x higher inventory fill-rate by integrating OpenPath

A football sits on top of a broadcast tower with internet lines emanating out of it. The base of the broadcast tower is a TV remote.

Resources Connected TV

How to capitalise on the cultural reach of live sports in Europe

Graphic of a phone with shopping carts and button toggles to represent an article about: There are 2 kinds of personal-care shoppers. Here’s how to reach them.

Insights Omnichannel

There are 2 kinds of personal-care shoppers. Here’s how to reach them.

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Resources Our platform

New suggested report templates help you optimize campaigns faster

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Case Studies Our platform

Cashrewards reaches 7x more valuable consumers using Kokai

A stylized compass graphic with the letters "MMM" in the center, surrounded by segmented circular design elements in varying shades of blue and green.

Resources Data and measurement

Best practices for getting the most out of your marketing mix model

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Resources Identity

First-party data offers a competitive edge for European advertisers

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Browse our videos and webinars

View transcript

Hear from ad pros on how to level up your marketing tactics

Unlock item-level insights with Product Catalog
How retailers can unlock the value of item-level data with Product Catalog
Behind the research: The premium payoff
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
Learn how Danone Actimel boosted full-funnel metrics
How to maximize the value of first-party data with Galileo
See how global digital media publisher, Valnet, increased their revenue
Your 3‑step guide to implementing impactful omnichannel campaigns
How to optimize your AI marketing
Research finds omnichannel campaigns outperform multichannel on every metric measured
EUID: Enabling personalization and relevance in advertising
Unlock better campaign performance with the Decision Power and Relevance metrics
Pepsi rebrand drives 4.6M incremental reach among Gen Z

Artificial Intelligence

Instant Intelligence: 95% of consumers verify AI-generated search results

As AI search adoption accelerates, new research from The Trade Desk Intelligence and PA Consulting shows that consumers still rely on the open internet to validate information and make purchase decisions.

Learn more