Featured Omnichannel
Disney+ France discovers which channel combinations drive the most magical brand outcomes
Discover how Disney+ France saw magical results with omnichannel strategy, strengthening brand image 48 points.
Best practices, how-to guides, insights, and inspiration for ad pros
The latest
Resources Omnichannel
Turn channel silos into a single strategy with omnichannel optimization
Insights Retail Media
Instant Intelligence: Nearly half of Halloween shoppers start planning before October
Resources Omnichannel
How advertisers can stay flexible during the 2026 election cycle
Resources Our platform
Traders of Tomorrow: How to maximize the Kokai Zuma release
Resources Our platform
Meet the all-new Koa™: Your conversational AI assistant
Resources Our platform
Zuma, the next evolution of Kokai, is here
Insights Artificial Intelligence
Behind the Research: Brand Building in the AI Age
Resources Our platform
The Total Economic Impact™ of The Trade Desk
Resources Artificial Intelligence
Experience the next generation of AI assistance with Koa Agents
A problem occurred, please try again later.
Browse our videos and webinars
Hear from ad pros on how to level up your marketing tactics
-
McDonald’s Canada drives a 2.68% lift in restaurant visits with omnichannel media
-
Unlock item-level insights with Product Catalog
-
How retailers can unlock the value of item-level data with Product Catalog
-
Behind the research: The premium payoff
-
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
-
Learn how Danone Actimel boosted full-funnel metrics
-
How to maximize the value of first-party data with Galileo
-
See how global digital media publisher, Valnet, increased their revenue
-
Your 3‑step guide to implementing impactful omnichannel campaigns
-
How to optimize your AI marketing
-
Research finds omnichannel campaigns outperform multichannel on every metric measured
-
EUID: Enabling personalization and relevance in advertising
-
Unlock better campaign performance with the Decision Power and Relevance metrics
-
Pepsi rebrand drives 4.6M incremental reach among Gen Z
Retail Media
Instant Intelligence: Nearly half of Halloween shoppers start planning before October
Halloween demand may peak in October, but many consumers start planning as early as August. For advertisers, that creates a longer window to influence seasonal shopping decisions.
Get to know the Kokai platform experience
Get certified in programmatic with our online education platform.
Whether you’re a media planner, buyer, trader, or CMO, Edge Academy has all you need to get up to speed and stay ahead.