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All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed. Browse resources and insights
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About us Relevant advertising powers the digital world. And we help power relevant advertising.

Learn more

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Careers
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Our platform The leading independent DSP built for data-driven marketers.

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Channels

Audio
CTV / OTT
Digital out-of-home
Display
Mobile
Native
Video

All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed.

Browse resources and insights

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Showing 388-396 of 425 Results

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Resources Our platform

How political agencies can use campaign budget features to help deliver on campaigns

Case Studies Connected TV

Lexus reaches the next generation of luxury car buyers with The Trade Desk

Resources Connected TV

4 CTV strategies to help you crush Q4

A woman stands next to a car looking at her phone in a showroom, overlaid with the Mercedes-Benz and Team X logos on a grayscale background.

Case Studies Connected TV

Mercedes-Benz raises brand lift with Connected TV

A smiling woman walks with a suitcase and handbag while looking at her phone, overlaid with the Marriott International and Digitas logos on a warm-toned background.

Case Studies Data and measurement

How Marriott rewrote the rules of retargeting with The Trade Desk

Desk with computer and lamp beside ‘Identity in Action’ text by The Trade Desk, illustrating identity-based digital advertising.

Resources Identity

Video: 4 identity strategies to prepare for a cookie-less tomorrow

Image shows a person eating McDonald's fries with a yellow overlay and OMD + Mcdonalds logos over top

Case Studies Connected TV

McDonald’s Germany extends their linear TV activity with Connected TV

A woman smiles while looking at her phone, with the OMD and Renault logos prominently displayed on either side of her.

Case Studies Omnichannel

Renault’s multichannel campaign drives higher brand awareness

A smiling woman and child sit on a couch with snacks, overlaid with a blue tint and the logos of Lidl and OMG.

Case Studies Connected TV

Is Connected TV the key to innovating your marketing strategy?

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Browse our videos and webinars

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Hear from ad pros on how to level up your marketing tactics

Rethink the art of the deal with Deal Desk
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
Learn how Danone Actimel boosted full-funnel metrics
How to maximize the value of first-party data with Galileo
See how global digital media publisher, Valnet, increased their revenue
Your 3‑step guide to implementing impactful omnichannel campaigns
How to optimize your AI marketing
Research finds omnichannel campaigns outperform multichannel on every metric measured
EUID: Enabling personalization and relevance in advertising
Unlock better campaign performance with the Decision Power and Relevance metrics
Pepsi rebrand drives 4.6M incremental reach among Gen Z

CTV

Instant Intelligence: 71% of women’s sports fans watch content live via CTV

While CTV is their primary channel, women’s sports fans stay engaged well beyond the final buzzer, following along multiple platforms, research shows.

Learn more