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About us Relevant advertising powers the digital world. And we help power relevant advertising. Learn more
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All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed. Browse resources and insights
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About us Relevant advertising powers the digital world. And we help power relevant advertising.

Learn more

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Our platform The leading independent DSP built for data-driven marketers.

Learn more

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Channels

Audio
CTV / OTT
Digital out-of-home
Display
Mobile
Native
Video

All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed.

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Best practices, how-to guides, insights, and inspiration for ad pros

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Showing 118-126 of 503 Results

Insights Connected TV

What new data reveals about how people will watch the 2026 Winter Olympics

Owner feeding their cat with Purina and Openmind logos in the center

Case Studies Data and measurement

Purina drives nearly 30,000 store visits with the help of advanced data solutions in Switzerland

Green cover image with Pinnacle and The Trade Desk logos

Case Studies Connected TV

How a trusted auto accessory brand drove 32% savings with CTV

A man sitting in a chair looks excited and celebrates with a fist pump while using a tablet.

Case Studies Our platform

Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai

Insights Omnichannel

What the data and Danone’s success tell us about driving omnichannel results

llustration of a desk calendar with a grid filled with repeated wireless earbud icons representing scheduled audio-related events or reminders.

Insights Omnichannel

Instant Intelligence: Nearly 50% of podcast listeners never miss an episode

Woman sitting down and eating a bowl of Cheerios with a purple wash over and Nestle and Openmind logos in the center

Case Studies Retail Media

CHEERIOS® sees “O‑so-delicious” campaign success with retail data

Illustration showing a desk with an "Out of office" sign hanging on the desk chair. On the desk, there's an opened present with sparkles around it, representing AI.

Resources Our platform

Your end-of-year media-planning checklist

Video still of a Trader from The Trade Desk speaking about Trader Tips

Resources Our platform

Modernize your PMP buying with Deal Desk

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Browse our videos and webinars

View transcript

Hear from ad pros on how to level up your marketing tactics

Behind the Research: Brand Building in the AI Age
McDonald’s Canada drives a 2.68% lift in restaurant visits with omnichannel media
Unlock item-level insights with Product Catalog
How retailers can unlock the value of item-level data with Product Catalog
Behind the research: The premium payoff
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
Learn how Danone Actimel boosted full-funnel metrics
How to maximize the value of first-party data with Galileo
See how global digital media publisher, Valnet, increased their revenue
Your 3‑step guide to implementing impactful omnichannel campaigns
How to optimize your AI marketing
Research finds omnichannel campaigns outperform multichannel on every metric measured
EUID: Enabling personalization and relevance in advertising
Unlock better campaign performance with the Decision Power and Relevance metrics
Pepsi rebrand drives 4.6M incremental reach among Gen Z

Retail Media

Instant Intelligence: 95% of consumers verify AI-generated search results

As AI search adoption accelerates, new research from The Trade Desk Intelligence and PA Consulting shows that consumers still rely on the open internet to validate information and make purchase decisions.

Learn more