Insights Retail Media
Best practices, how-to guides, insights, and inspiration for ad pros
Showing 91-99 of 408 Results
Resources Connected TV
Going hyperlocal: How one advertiser used CTV to extend reach and drive sales
Resources Our platform
Simplify media budgeting with channel forecasting
Case Studies Identity
See how global digital media publisher, Valnet, increased their revenue
Case Studies Identity
Samsung scales first-party data activation to reach 43% more customers
Resources Our platform
Improve pacing and Decision Power from the Programmatic Table
Resources Our platform
Get to know Kokai’s new search capabilities
Resources Our platform
Work more efficiently in Kokai’s portfolio view
Resources Our platform
Better optimize campaigns with geographic insights
A problem occurred, please try again later.
Browse our videos and webinars
Hear from ad pros on how to level up your marketing tactics
-
Rethink the art of the deal with Deal Desk
-
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
-
Learn how Danone Actimel boosted full-funnel metrics
-
How to maximize the value of first-party data with Galileo
-
See how global digital media publisher, Valnet, increased their revenue
-
Your 3‑step guide to implementing impactful omnichannel campaigns
-
How to optimize your AI marketing
-
Research finds omnichannel campaigns outperform multichannel on every metric measured
-
EUID: Enabling personalization and relevance in advertising
-
Unlock better campaign performance with the Decision Power and Relevance metrics
-
Pepsi rebrand drives 4.6M incremental reach among Gen Z
Publishers
Instant Intelligence: 82% of consumers spend more time on properties with premium ad environments
Amid growing competition for audiences’ attention, new research shows that premium ad environments significantly extend engagement.
Get to know the Kokai platform update
Get certified in programmatic with our online education platform.
Whether you’re a media planner, buyer, trader, or CMO, Edge Academy has all you need to get up to speed and stay ahead.