The Resource Desk

As AI search adoption accelerates, new research from The Trade Desk Intelligence and PA Consulting shows that consumers still rely on the open internet to validate information and make purchase decisions.

How to activate live sports in your media plan

The World Cup is coming. Is your media plan ready?

4 ways publishers can build more premium ad experiences

The Premium Payoff Report: Australia

How programmatic brand safety tools strengthen ad performance

Live Events in Kokai: Win high-impact moments with smarter decisioning

Instant Intelligence: 71% of women’s sports fans watch content live via CTV

Traders of Tomorrow: How to Maximize Your Workflow in Kokai

Wallet Watch 2026: Cautious consumers power the rise of ad-supported streaming

Browse our videos and webinars

Hear from ad pros on how to level up your marketing tactics

Unlock item-level insights with Product Catalog

How retailers can unlock the value of item-level data with Product Catalog

Behind the research: The premium payoff

Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai

Learn how Danone Actimel boosted full-funnel metrics

How to maximize the value of first-party data with Galileo

See how global digital media publisher, Valnet, increased their revenue

Your 3‑step guide to implementing impactful omnichannel campaigns

How to optimize your AI marketing

Research finds omnichannel campaigns outperform multichannel on every metric measured

EUID: Enabling personalization and relevance in advertising

Unlock better campaign performance with the Decision Power and Relevance metrics

Pepsi rebrand drives 4.6M incremental reach among Gen Z

Instant Intelligence: 95% of consumers verify AI-generated search results

Get to know the Kokai platform experience

Get certified in programmatic with our online education platform.

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