The Resource Desk | The Trade Desk

The Resource Desk

Best practices, how-to guides, insights, and inspiration for ad pros

Featured Omnichannel

Work toward unlocking higher-performing omnichannel campaigns with Spotify

Spotify, the world’s most popular audio streaming service, is one of the most direct routes to these potential benefits. Thanks to publisher integrations with The Trade Desk platform, you can work toward stronger outcomes, lower costs, and more efficient reach across the funnel with omnichannel campaigns that include the streaming giant.

Read more

Green graphic representing The Trade Desk x Spotify Omnichannel Partnership

The latest

Illustration of a magnifying glass analyzing digital content and data visualizations like charts, graphs, and media icons.

Resources Our platform

Deal Desk is now in Open Beta

Blue graphic visualizing fast food advertising tactics, with a pizza in the middle

Insights Omnichannel

Where fast-food decisions happen — and how to influence them

Trader Tips by The Trade Desk - Video Still

Resources Our platform

Let AI help you do the heavy lifting with Koa Optimizations

Insights Omnichannel

Instant Intelligence: Why gaming is India’s next big ad play

An animated illustration of the Decision Power Score needle moving from good to great.

Resources Our platform

3 steps for raising your Decision Power Score

An illustration of the programmatic tile with a soft gradient in the background and a large icon representing different types of advertising channels.

Resources Our platform

Move faster with Kokai’s newest enhancements

Case Studies Our platform

How FUNKE grew programmatic display revenue by 2x with OpenPath

An illustration showing the programmatic table with the Campaigns tile highlighted.

Resources Our platform

Create campaigns faster with a simplified workflow

Graphic for Bell Media x The Resource Desk article - 5 gold devices surrounded by ropes

Resources Omnichannel

Digitizing every screen: How Bell Media and Bayer Canada connect campaigns across channels

A problem occurred, please try again later.

Browse our videos and webinars

Hear from ad pros on how to level up your marketing tactics

INSTANT INTELLIGENCE

Instant Intelligence: Americans tighten budgets, but fast food stays on the menu

Nearly 9 in 10 U.S. adults visit quick-service restaurants monthly, and only a small share say they’ll cut back when reining in spending.

Learn more

Get to know the Kokai platform update

VIEW MORE

Get certified in programmatic with our online education platform.

Whether you’re a media planner, buyer, trader, or CMO, Edge Academy has all you need to get up to speed and stay ahead.