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Improve pacing and Decision Power from the Programmatic Table
Best practices, how-to guides, insights, and inspiration for ad pros
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Simplify media budgeting with channel forecasting
Case Studies Identity
Samsung scales first-party data activation to reach 43% more customers
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Get to know Kokai’s new search capabilities
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Work more efficiently in Kokai’s portfolio view
Insights Retail
Webinar: Understanding the Cost-Conscious Consumer: Strategies for Brand Growth
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Deal Desk: Designed to bring more visibility and insight to private marketplace buying
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The next level of inventory consideration: Sellers and Publishers 500+
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OpenSincera: Optimize your ad strategies with transparent supply chain-level data
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Better optimize campaigns with geographic insights
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Browse our videos and webinars
Hear from ad pros on how to level up your marketing tactics
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Your 3‑step guide to implementing impactful omnichannel campaigns
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How to optimize your AI marketing
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Research finds omnichannel campaigns outperform multichannel on every metric measured
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EUID: Enabling personalization and relevance in advertising
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Unlock better campaign performance with the Decision Power and Relevance metrics
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Pepsi drives 4.6M incremental reach among Gen Z
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Samsung closes the loop on attribution for online and offline sales
INSTANT INTELLIGENCE
How consumers are responding to tariff-fueled price hikes
Survey shows 38% of shoppers are paying more attention to the price of goods — and finding ways to cut costs.
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