Resources Connected TV
Best practices, how-to guides, insights, and inspiration for ad pros
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Resources Omnichannel
The Trade Desk named a leader in The Forrester Wave™: Omnichannel Demand-Side Platforms, Q3 2023
Resources Data and measurement
Conversion Lift: What it is, how it works, and best practices
Insights Connected TV
The Future of TV Report: Australia
Case Studies Connected TV
Johnson & Johnson extends their care to the open internet — reaching audiences with CTV and OTT
Case Studies Retail Media
Tiger Beer brews up an outstanding, highly targeted, and cost-efficient campaign
Resources Our platform
3 ways to empower Koa, your AI copilot
Resources Our platform
The 5 best ways to win a Bid Factor Award
Case Studies Omnichannel
The Glenlivet distills brand awareness in Hong Kong
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EUID: Enabling personalization and relevance in advertising
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Pepsi rebrand drives 4.6M incremental reach among Gen Z
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Instant Intelligence: 82% of consumers spend more time on properties with premium ad environments
Amid growing competition for audiences’ attention, new research shows that premium ad environments significantly extend engagement.
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