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About us Relevant advertising powers the digital world. And we help power relevant advertising. Learn more
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All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed. Browse resources and insights
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About us Relevant advertising powers the digital world. And we help power relevant advertising.

Learn more

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Our platform The leading independent DSP built for data-driven marketers.

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Channels

Audio
CTV / OTT
Digital out-of-home
Display
Mobile
Native
Video

All resources Best practices, how-to guides, insights, and inspiration ad pros need to succeed.

Browse resources and insights

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Best practices, how-to guides, insights, and inspiration for ad pros

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Showing 406-414 of 480 Results

Resources Retail Media

Ocado partners with The Trade Desk to give brands access to its retail data

Pair of airpods laying on a light orange solid background with illustrated lines and a megaphone in between them

Resources Omnichannel

How Orangetheory Fitness used podcasts to grow registration

Case Studies Data and measurement

How Orangetheory Fitness used podcasts to grow registration

Graphic on a yellow solid background of color pulls falling inside an illustrated tv with a solid purple screen

Resources Connected TV

4 reasons why pharma’s shift to Connected TV is finally happening

Resources Data and measurement

Connect your ads to audience online browsing behavior with Inferred Brand Intent

Case Studies Omnichannel

Hennessy crafts success with omnichannel campaign

Resources Our platform

The Trade Desk recognized in 2023 Gartner® Market Guide for Ad Tech Platforms

Case Studies Identity

FairPrice Group drives results with Unified ID 2.0

Case Studies Retail Media

Yumi’s unpacks greater results with Flybuys’ retail solution

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Browse our videos and webinars

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Hear from ad pros on how to level up your marketing tactics

McDonald’s Canada drives a 2.68% lift in restaurant visits with omnichannel media
Unlock item-level insights with Product Catalog
How retailers can unlock the value of item-level data with Product Catalog
Behind the research: The premium payoff
Allwyn hits the jackpot — reducing time to conversion by 64% with Kokai
Learn how Danone Actimel boosted full-funnel metrics
How to maximize the value of first-party data with Galileo
See how global digital media publisher, Valnet, increased their revenue
Your 3‑step guide to implementing impactful omnichannel campaigns
How to optimize your AI marketing
Research finds omnichannel campaigns outperform multichannel on every metric measured
EUID: Enabling personalization and relevance in advertising
Unlock better campaign performance with the Decision Power and Relevance metrics
Pepsi rebrand drives 4.6M incremental reach among Gen Z

Artificial Intelligence

Instant Intelligence: 95% of consumers verify AI-generated search results

As AI search adoption accelerates, new research from The Trade Desk Intelligence and PA Consulting shows that consumers still rely on the open internet to validate information and make purchase decisions.

Learn more