Case Studies Connected TV Volvo raises brand awareness in New Zealand while supporting local media and positive impact content
Case Studies Connected TV ViewSonic successfully reaches gamers globally with holistic Connected TV and over-the-top campaigns
Case Studies Retail Media Niagara water boosts in-store visits and sales with Foursquare Measurement and Oracle Data Cloud
Resources Data and measurement Turning AI insights into media activation through open data partnerships
Resources Data and measurement How McDonald’s served up a 2.5x higher conversion rate, turned flight arrivals into visits
Resources Omnichannel Digitizing every screen: How Bell Media and Bayer Canada connect campaigns across channels
Resources Data and measurement How McDonald’s Canada and OMD are maximizing results with first-party data
Resources Data and measurement McDonald’s and Publicis innovate custom full-funnel video measurement solutions
Resources Data and measurement Brand and their agency, Monks achieve 99.5% incremental reach with local CTV
Resources Retail Media Are you missing out on Dollar General’s niche rural shoppers? Chances are, yes.