Case Studies

Get inspired by how brands around the world are seeing success with The Trade Desk

Featured Our platform

Sky Deutschland activates first-party data in Kokai to improve audience relevance by 7x

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The latest

A smiling man holding a smartphone stands on a train platform, overlaid with the logos of Starcom, Publicis Groupe, and Samsung.

Case Studies Identity

Samsung scales first-party data activation to reach 43% more customers

Case Studies Our platform

Hearst Newspapers drives 4x higher fill-rate with OpenPath

Case Studies Connected TV

Bayer Rx activates live sports on CTV to reach a niche audience

Case Studies Our platform

Freestar sees 3x higher inventory fill-rate by integrating OpenPath

Case Studies Connected TV

Hyatt boosts average booking rate by 335% with CTV live sports

Blue graphic with Cashrewards and Zenith logos placed over

Case Studies Our platform

Cashrewards reaches 7x more valuable consumers using Kokai

Logos of Comscore x FlexPoint Media against a yellow tinted background image of a person's head while they watch television

Case Studies Connected TV

FlexPoint boosts CTV incremental reach by 23% for congressional candidate

Logos of OpenMind (a division of Path GmbH) and Nestle Purina sit against a red tinted background image of a woman kissing her black cat.

Case Studies Omnichannel

PURINA’s omnichannel strategy reaches customers at 33% lower cost

Logos of Metricon and Starcom against a blue tinted background image of a group of friends laughing and watching TV

Case Studies Identity

Metricon embraces omnichannel first-party data, generating 72% of online leads

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