Case Studies Connected TV Non-endemic advertiser’s holiday sales double with CTV and Walmart Connect retail data
Case Studies Retail Media Samsung dials up its smartphone sales with custom targeting and closed-loop measurement
Case Studies Omnichannel UScellular evolves Connected TV strategy with a precise omnichannel approach
Resources Data and measurement How McDonald’s served up a 2.5x higher conversion rate, turned flight arrivals into visits
Resources Omnichannel Digitizing every screen: How Bell Media and Bayer Canada connect campaigns across channels
Resources Data and measurement How McDonald’s Canada and OMD are maximizing results with first-party data
Resources Data and measurement McDonald’s and Publicis innovate custom full-funnel video measurement solutions
Resources Data and measurement Brand and their agency, Monks achieve 99.5% incremental reach with local CTV
Resources Retail Media Are you missing out on Dollar General’s niche rural shoppers? Chances are, yes.