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The Trade Desk Becomes One of the First Media-Buying Platforms to Achieve SOC 1 and SOC 2 Compliance

Recognizes High Standard of Security for Data Management and Protection

VENTURA, CA – Jan 11, 2023 Global advertising technology leader The Trade Desk (Nasdaq: TTD) announced it has achieved System and Organization Controls (SOC) 1­­ and SOC 2, Type 2 compliance. The Trade Desk is one of the first demand-side platforms (DSP) to attain SOC 1 and SOC 2 security compliance, reinforcing its commitment to ensure secure management of data within its platform.

As part of a rigorous audit conducted by an external third-party auditing firm and in accordance with the standards established by the American Institute of Certified Public Accountants, The Trade Desk has demonstrated enterprise-level security and internal controls of data for its advertising clients.

“The Trade Desk is committed to providing advertisers with the best possible media-buying experience through our platform, and that includes aiming to ensure the security and protection of their data,” said Ryan King, Senior Director of Information Security, The Trade Desk. “Reaching SOC 1 and SOC 2 compliance is a testament to our commitment in achieving the highest standards of security, data protection and internal controls, and we are proud to be recognized for this effort in service of our clients.”

SOC 1 evaluates internal controls relevant to financial reporting. SOC 2 measures security, availability, processing integrity, confidentiality, and privacy. The Trade Desk applies artificial intelligence and machine learning to analyze data that goes through its platform, which amounts to more than 100 times the volume of global search.

To learn more about The Trade Desk’s approach to security, compliance, and privacy, please visit the Trust Center.