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CHANNELS

Connected TV

With more than 87 million households streaming premium content, Connected TV has reached a tipping point.

What is Connected TV advertising?

Connected TV refers to premium content streaming through apps, either on a smart TV or through an over-the-top device. Ads can be served before content or during traditional commercial breaks.

What is Connected TV advertising?

Connected TV refers to premium content streaming through apps, either on a smart TV or through an over-the-top device. Ads can be served before content or during traditional commercial breaks.

Why advertise on Connected TV?

Connected TV can help you reach vast audiences that aren’t watching cable anymore — or never did. You can also unify your ad buys across linear and streaming, with smarter measurement and more control over who sees your ads and how often.

Why advertise on Connected TV?

Connected TV can help you reach vast audiences that aren’t watching cable anymore — or never did. You can also unify your ad buys across linear and streaming, with smarter measurement and more control over who sees your ads and how often.

The advantages of advertising on Connected TV

Read our latest “Future of TV Report”

Discover how the events of 2020 accelerated cord-cutting and ushered in a new era for Connected TV advertising.

What the Tech is CTV vs. OTT vs. vMPVD?

Learn the lingo of the new television landscape as we tackle the various acronyms involved in advertising on streaming.

What the Tech is CTV vs. OTT vs. vMPVD?

Learn the lingo of the new television landscape as we tackle the various acronyms involved in advertising on streaming.

Safelite AutoGlass uses Connected TV for creative testing

Discover how a Connected TV-first approach helped drive conversion lift and inform a better linear TV strategy.

Safelite AutoGlass uses Connected TV for creative testing

Discover how a Connected TV-first approach helped drive conversion lift and inform a better linear TV strategy.

Our Connected TV partners

Tap into more than 19 premium Connected TV partners. Here are a few.


CONTACT

Let's work together

Get in touch with our sales team to learn more about advertising with Connected TV.