Media in Canada
Kijiji partnered with The Trade Desk to bring its first-party consumer intent data to programmatic advertising for the first time, giving advertisers access to a distinct view of Canadian consumer behavior across categories like auto, real estate, and home goods.
“Our goal is to give advertisers the most complete understanding of Canadian consumers at every stage of their decision journey,” said Spencer Charters, Head of Canadian Data Partnerships at The Trade Desk.