Fierce Pharma Marketing
Fierce Pharma Marketing spotlighted Elizabeth Keenan, Senior Director of Client Services at The Trade Desk, in its Rising Stars series. Keenan leads teams responsible for audience strategy, campaign management, and data analytics for The Trade Desk’s pharmaceutical vertical, a category that demands both precision and sensitivity. Her profile highlights the caliber of talent The Trade Desk attracts and the diverse professional backgrounds that drive innovation across the platform.