Webinar: Understanding the Cost-Conscious Consumer: Strategies for Brand Growth

Consumers are watching their wallets, but brand loyalty still matters. This session will dive into fresh research showing that, even in a price-sensitive market, people still care about the brands they love. We’ll break down how to turn those insights into smart, consumer-first strategies — from sharper creative and timely messaging to omnichannel campaigns that drive meaningful connections. 

Register for this webinar to understand: 

• Today’s consumer landscape: Get a fresh macroeconomic snapshot, including timely factors like tariffs’ impact on spending, to understand how consumer behavior is shifting in today’s market. 

• Why brand loyalty still wins: Discover why consumers prefer brand names over private-label options and how your brand can stay top of mind amid budget pressures. 

• How to turn insight into impact with our platform: Learn how to activate a consumer-first strategy using our Retail Data Playbook. With retail data, you can target known buyers across channels to maximize creative resonance and media efficiency. 

Meet our speakers: