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For the third year in a row, The Trade Desk has been named a Leader in the Gartner Magic Quadrant for Ad Tech1, positioned furthest for Completeness of Vision and recognized for Ability to Execute.

The Trade Desk has also been recognized in the companion research report, Critical Capabilities for Ad Tech2, ranked #1 in the Media Plan Creation, Campaign Piloting, and Campaign Result Analysis Use Cases.

You can download the full 2021 Gartner Magic Quadrant for Ad Tech1 and Gartner Critical Capabilities for Ad Tech2 reports below.


1Gartner, Magic Quadrant for Ad Tech, 25 October 2021, Andrew Frank, Eric Schmitt.

2Gartner, Critical Capabilities for Ad Tech, 25 October 2021, Andrew Frank, Eric Schmitt.

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