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The Trade Desk icon
The Trade Desk Logo
  • EN

Today, consumers and brands are navigating the merging worlds of physical and digital retail. As ecommerce surged across brand categories in 2020, shoppers have adopted new habits and their relationship with brands is evolving. A staggering 81 percent of consumers have now registered a digital account with a retailer and 53 percent of consumers notice sponsored products or ads on retail websites. Brands are using this valuable shopper data to bridge their advertising efforts with consumer activity.

Download The Future of Retail Report for more insights into both advertiser and consumer retail trends.


Download The Future of Retail Report:

Performance

Discover how top brands are getting granular with measurement and ROI across the marketing funnel.