Experienced Marketing Executive to Accelerate Company’s Global Brand Development
LOS ANGELES – March 12, 2019 (BusinessWire) – Global advertising technology leader, The Trade Desk (Nasdaq: TTD), is pleased to announce the appointment of Todd Krugman as Senior Vice President of Marketing. Based in the New York office, Todd is focused on continuing to develop and grow the company’s brand to support The Trade Desk’s global growth. In this new role, Todd oversees the Branding, Creative and Content teams and reports into Chief Marketing Officer Susan Vobejda.
Todd brings more than 20 years of marketing expertise from advertising agencies and in-house marketing leadership roles in New York, Tokyo, Hong Kong, Sydney and Singapore. Prior to joining The Trade Desk, Todd served as the global team leader for the IBM business at WPP’s Ogilvy where he oversaw all aspects of the engagement including the brand, advertising, media and performance marketing disciplines. Todd has worked on numerous iconic brands covering a range of categories including technology, real estate, packaged goods, financial services and transportation. Throughout his career his work has been recognized in many awards shows for its creativity and effectiveness, including Effies, Cannes Lions, D&AD and One Show, among others.
“We are excited to add Todd’s creativity and global experience to our growing marketing team as we continue to build The Trade Desk’s brand around the world,” said Susan Vobejda, CMO at The Trade Desk. “Todd’s expertise in successfully developing brands and his work with agencies and marketers will be invaluable. We will also benefit from his experience leading world-class teams as we grow our team and its capabilities.”
“I am thrilled to join The Trade Desk to help tell the company’s amazing story of innovation and growth in a creative and compelling way,” said Todd Krugman, SVP of Marketing at The Trade Desk. “I look forward to working with Susan and the leadership team to grow the company’s brand globally and contribute to The Trade Desk’s ongoing success.”
About The Trade Desk The Trade DeskTM is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific. To learn more, visit thetradedesk.com or follow us on Facebook, Twitter, LinkedIn and YouTube.