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The Trade Desk Logo
  • ES

In 2020, the TV industry saw several years of disruption and innovation compressed into just a few short months. Nowhere was this more apparent than the television advertising arena, with a staggering 27 percent of consumers planning to cut the cord this year (up from 15 percent in 2020).

Download our white paper The Future of TV Report: The CTV Tipping Point, to dig deeper into some of our key findings and analysis.


Download The Future of TV Report:

Future of TV