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MediaDonuts improves lead quality and lowers CPA

June 1, 2020
Case Study

Learn how MediaDonuts helped a mobile communications advertiser increase sales among high-value customers.

A mobile communications brand was faced with a challenge — many of their customers were not making payments after the initial purchase. Download our case study to learn how MediaDonuts helped the brand double the ratio of high-quality leads and improve CPA by 57% compared to a competing demand-side platform using The Trade Desk’s API and Koa Retargeting.