Director, Media Trading
WHO WE ARE:
The Trade Desk is leading the way to the future of marketing by changing how advertising is bought and sold. Working with the largest brands and agencies around the world, our technology platform helps consumers discover products they want by enabling advertisers to target and reach them on the right channels at the right time.
Our platform enables ad buyers to create, manage, and optimize data-driven digital advertising campaigns across all channels, including connected TV. We offer unparalleled audience scale and reach, evaluating nearly nine million queries across the internet every second. It is the unique combination of the power of our platform and the expertise of our people that puts our customers in a position to succeed.
Employees join The Trade Desk to discover opportunity, contribute to our customers’ success, and be part of building the future of marketing. You’ll work with creative, compassionate, and collaborative colleagues that share a passion for making the internet better for all – a combination that simply can't be beat.
When you join The Trade Desk, you’re joining a family. We have open space work environments, adjustable sitting/standing desks, and a celebrated open-door policy (at all levels) that can inspire out-of-the-box solutions and camaraderie among your coworkers. The competitive compensation packages, full benefits, stock options, and additional discounted stock purchase opportunities, catered lunches, and offsite team building activities may cause slight to severe jealousy among your peers.
WHO WE ARE LOOKING FOR:
An effective client-facing leader who will own function-specific training and excellence standards, while also developing best practices and processes within the Trading function. We are looking for an individual possessing excellent communication, strategic and leadership skills to serve as a coach, functional manager and senior advisor to the team.
WHAT YOU WILL BE DOING:
- Manage a portfolio of business across all key clients in the LA area
- Oversee a Trading team of people managers and individual contributors
- Become a leader in RTB buying strategies, optimization algorithms, and data visualization
- Become a leader in best practices for the TheTradeDesk Platform, and offer insights on how to improve campaign effectiveness through the platform’s functionality. Mentor clients leveraging this expertise.
- Combine data analysis and client feedback to create optimization strategies and provide solutions for complex campaigns to meet client objectives
- Help build our trading best practices, including creating training collateral and internal resources
- Work closely with Product Management and other cross-functional teams to help define features and enhancements to improve the platform
- Work closely with the client services team to develop and execute an onboarding plan that will make customers successful with our real time buying platform.
- Understand and effectively communicate The Trade Desk’s value proposition, technology, processes, and partnerships, as they relate to growth of current client accounts
- Help build the Client Services practice, including developing training material, customer facing assets, and internal resources for trading media through our platform
WHAT YOU BRING TO THE TABLE:
- Bachelor’s Degree
- 5+ years of online ad operations experience required; 3+ years of client-facing experience
- Managerial experience & strong leadership skills; ability to set and communicate goals, measure accomplishments, hold team accountable, and give useful feedback; delegate and develop; keep people informed, and provide effective coaching
- Experience in working with ad exchanges, aggregators, ad servers, and other optimization platforms
- Solid experience in trafficking and optimizing CPA, CPC direct marketing campaigns preferably in an RTB environment
- Solid experience in Excel including pivot tables, chart-making, and manipulation of data sets
- Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a get-it-done now start-up environment
- Proven track record of growing accounts by forging a strong relationship with clients, understanding their objectives and recommending best strategies
- Effective time management skills – ability to prioritize and meet deadlines.
- Self-starter – able to tackle new clients or territories with little guidance
- Quick learner – able to rapidly grasp new technology and product changes
The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652
The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.