Video

Video advertising can be a great way to create an emotional connection to your brand. But launching a video campaign takes a big investment. First, you need to tell the story of your brand. Then you have to produce a commercial and put it in front of your customers. With all that effort, you should know that your video is reaching the right people at the right time—at the right price.

At the Trade Desk, we make it simple to reach the audience you’re targeting. Plus, you’ll have total control over your video advertising—from start to finish.

Scale

We’ll connect you with more than 20 leading publishers, such as Doubleclick, AdX, Index Exchange, and Tremor Video. You’ll reach consumers around the world, across all of their devices.

Focus

We’ll make it easy to zero in on your target audience.

  • Target by viewability
  • Target by viewer player size
  • Create skippable and non-skippable messages
  • Plan for muted and unmuted viewing
  • Advertise on user-generated and/or professional content

A Private Marketplace

You’ll negotiate directly with publishers and control where your videos will run. You can bring your own first party deals, or thanks to our massive video Deal Library, choose from more choose from more than 800 third-party contracts offering premium environments.

Powerful Reports

No matter how you measure success -- GRPs, Video Completion Rates, or Viewability -- our reports will give you the insights you’re looking for. You’ll be able to track your customer’s journey across all of their screens and favorite channels. And because The Trade Desk is an Omnichannel platform, you’re able to look across the entire customer journey across channels, devices and messaging, so you can make the best possible decisions.

Leverage video insights across the rest of your digital buy for more strategic cross-device decisioning.

Cross-Device